Fantastic read for nonprofit leaders, boards, and staff as well as political and corporate leaders. As nonprofit professionals profit is often seen as a dirty word. Asking for money for a cause demeaning, pesty, bothersome.
Let’s face it, causes cost money. We market our cause just as Coke markets Diet Coke or Whiskas markets those addictive cat treats Temptations. We develop communications campaigns that tell stories, create actions and ultimately bring in money; profit.
If we did not raise money our campaigns would die as fast as they were launched. So get used to asking, but change the mindset as Seth argues and get out there and make a profit with an impact and be proud of it.
Have a read of the article here: In Defense of Raising…
For 30 years nonprofits, foundations, governments, universities and corporations approach to change has dominated my life. Why? I have worked primarily in the nonprofit sector, a sector that has traditionally changed with (perhaps after) all the other sectors to ensure a steady flow of resources and support.
As we all know, this is not the way to develop a business plan, project or movement. A better world is one that the nonprofits build a solid case and others come to our door to support it, not change it. So after witnessing the sector, all the sectors actually for so lone the decision was made to set up a company that at its foundation envisions a world of partnerships for change.
How do we get there? Communications, a pound of humility and considering how our solutions impact the greater community. In short, develop #civilized solutions. How, by offering services to the community based on shared visions and solutions that do the most good while limiting harm.
Watch for more information on Twitter and Instagram @civilizedsc, Facebook at Civilized Solutions and our soon to launch website http://www.civilizedsolutions.ca
For more information contact Sean.Maddox@civilizedsolutions.ca
Should be noted that organizations in also promoted its use… From 1995 until I left my contracts with World University Services Canada it was the drug of choice. When I started traveling frequently in 1999 it continued as the most recommended drug in the Ottawa medical community. Are charities responsible for what the medical industry itself promoted?
Veterans plan to sue over military use of
Veterans plan to sue over military use of mefloquine
Egger notes “I think social enterprise is “economic Buddhism”, the middle path between profit and charity, where you get both goods and services while also generating social returns that would mitigate future demand for charity.” What we have seen of late is the growth of corporate driven social enterprises to appease special interests (Shell) shareholders (Nike) or because of the personal views of a CEO (MAC).
Social enterprises based on a clearly defined business model, purpose and community engagement model is the way to go for many new businesses. What would be best is for the for profits to engage with the most effective nonprofits to develop community engagement models or projects that impact change, not just corporate image.
As for the new players to the field, true social enterprises, good luck. Don’t loose sight of your original purpose. Take a read of the attached article, it contains wonderful advice and insight.
The Power Of Purpose: How The Nonprofit World Needs To Reinvent Itself